Nowadays, many women have an intense routine and sometimes don't have enough time to look after their hair.
Waking up and going to sleep with straight hair is a dream, isn't it?
But yes, it's real!
Follow the article below and find out more about the new trend in salons across Brazil.
How can you take care of your hair in an effective way that doesn't harm its health?
Many consumers have no idea of the harmful effects that formaldehyde hair straightening can have, not only on their hair, but also on their health.
In addition to formaldehyde, there are risks such as hair loss, irritation, redness and even burns.
Inhaling this component can cause a sore throat, cough, reduced respiratory rate and even lung cancer. Chronic exposure can cause allergic reactions, impaired vision and liver enlargement.
Here is an article from Infomoney on progressives tested by Proteste and disapproved of.
A large number of women are looking for safe, formaldehyde-free, vegan straighteners that are not tested on animals.
- Formaldehyde-free hair straightening is an alternative that preserves hair health without compromising safety. The use of alternative ingredients, such as glyoxylic acid and tactic acid, offers smoothing results without the potential health risks.
- Nourishing Formula: As well as straightening the hair, the hydration and nourishment are visible from the moment of application. Formaldehyde-free hair straighteners have emollient properties that penetrate the deepest layers, acting on the internal structure and completely restoring the hair. Choose products that contain ingredients such as vegetable oils and natural extracts.
- Compatible with other treatments: Look for products that are compatible with other treatments.
- Vegan and Cruelty-Free: Choosing products that are vegan and free from animal testing guarantees an ethical and correct choice.
Discover Lana Brasil's Vegan Progressives. The products are vegan, not tested on animals and promote healthy hair. Choose this conscious and sustainable option for incredible hair
Forest Tannin Kit Step 1 And 2 Without Formaldehyde - 1l
Intense, shiny smoothness has never been so healthy, now ennobled with the active ingredient TANINO.
Ideal for frizzy and voluminous hair. Forest Tanino treats damaged areas of the hair.
Leaving hair stronger and incredibly smooth and shiny.
Forest Protein Progressive Without Formaldehyde - 1l
Intense, shiny smoothness has never been so healthy
Forest Protein has been developed with Amazonian oils, specially combined to create smoother, healthier and longer-lasting hair.
Main active ingredients:
Vegetable protein, vitamins, minerals, omega 3, 6 and vitamin E.
Curly or thick hair.
Tropical Coconut Progressive without formaldehyde - 1l
The beauty of hair is always renewing itself, just like nature. Straight, stiff hair is being replaced
by looser, more natural strands. Its exclusive formula redesigns the internal structures of the hair, leaving it aligned, silky and shiny.
Main active ingredients:
Coconut oil and vegetable proteins.
Curly or wavy
When choosing between formaldehyde and formaldehyde-free progressive hair colouring, Lana Brasiles stands out as an option that
combining efficacy, safety and sustainability. The Lana Brasiles product line helps to straighten or reduce hair volume.
Lana Brasiles invites you to a new cosmetic experience. Full of marvellous tactile sensations and a new universe of hair fibre care. These are high-performance cosmetics, with balanced formulas and noble mixtures that have never been tried before. You will experience a product with high performance and natural care.
Developed with UNIQUE and POWERFUL ACTIVES.
Lana Brasiles, from Nature to your hair.